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Magnus Johansson
Senior lecturer
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Value creation innovation in business to business, fast moving industries
Author
Summary, in English
This article recognizes the importance of Christensen et al’s (2009) development in the field of business model innovation by focusing on value configurations and different types of innovation. As this paper indicates, there is much to be done in developing the field of value configurations in association with innovation. This paper expands the set of value configurations (Stabell and Fjeldstad, 1998) utilized by Christensen et al (2009) with a new value configuration. It then applies this expanded set to the mobile platform industry and shows how business to business firms in fast moving industries create unique positions by innovating their value creation model.
Department/s
- Institute of Economic Research
Publishing year
2012
Language
English
Links
Document type
Conference paper
Topic
- Business Administration
Conference name
Strategic Management Society, 2012
Conference date
2012-10-06 - 2012-10-09
Conference place
Prague, Czech Republic
Status
Published