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Clara Gustafsson
Senior lecturer
![Clara Gustafsson. PHOTO.](/sites/lusem.lu.se/files/styles/lu_personal_page_desktop/public/2024-04/ClaraGustafsson.jpg.webp?itok=YxeUl7EH)
Cultural Branding
Author
Editor
- Jon Bertilsson
- Veronika Tarnovskaya
Department/s
- Department of Business Administration
Publishing year
2017
Language
English
Pages
107-126
Publication/Series
Brand Theories : Perspectives on brands and branding
Volume
1
Document type
Book chapter
Publisher
Studentlitteratur AB
Topic
- Business Administration
Status
Published
ISBN/ISSN/Other
- ISBN: 9789144116242