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 Clara Gustafsson. PHOTO.

Clara Gustafsson

Senior lecturer

 Clara Gustafsson. PHOTO.

Cultural Branding

Author

  • Clara Gustafsson

Editor

  • Jon Bertilsson
  • Veronika Tarnovskaya

Department/s

  • Department of Business Administration

Publishing year

2017

Language

English

Pages

107-126

Publication/Series

Brand Theories : Perspectives on brands and branding

Volume

1

Document type

Book chapter

Publisher

Studentlitteratur AB

Topic

  • Business Administration

Status

Published

ISBN/ISSN/Other

  • ISBN: 9789144116242