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Annette Cerne. Photo.

Annette Cerne

Senior lecturer

Annette Cerne. Photo.

Integrating Corporate Social Responsibility into Marketing Strategy – the cases of two European food retailers

Author

  • Annette Cerne
  • Adel I El-Ansary

Department/s

  • Institute of Economic Research

Publishing year

2005

Language

English

Document type

Conference paper

Topic

  • Economics and Business

Conference name

13th International Conference on Research in Distributive Trades

Conference date

0001-01-02

Conference place

Lund, Sweden

Status

Published