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Annette Cerne
Senior lecturer
![Annette Cerne. Photo.](/sites/lusem.lu.se/files/styles/lu_personal_page_desktop/public/2024-04/AnnetteCerne.jpg.webp?itok=wvbLMZjW)
An integrative framework for evolving a socially responsible marketing strategy
Author
Department/s
- Institute of Economic Research
Publishing year
2005
Language
English
Pages
7-17
Publication/Series
ICFAI Journal of Business Strategy
Volume
Winter
Document type
Journal article
Publisher
IUP Publications
Topic
- Economics and Business
Status
Published
ISBN/ISSN/Other
- ISSN: 0972-9259